从 700 万到 1219 万：山西给非遗的钱，多在了哪

▍一条往上走的曲线

据山西省文化和旅游厅公布的口径，"十四五"期间山西省级非物质文化遗产保护专项资金累计投入 4564.4 万元。把年度预算单独拉出来看：2021 年是 700 万元，2025 年是 1219.4 万元，年均增长 14.88%。

这笔钱放在文旅大盘子里并不算大。但十年的曲线指向很明确：早些年重点在"保下来"，把钱用在普查、记录、抢救上；这几年重心在往"活起来、用起来"挪，钱开始更多地落到具体项目和人身上。

▍补助标准的三次调整

比总盘子更能说明问题的，是省级非遗代表性传承人的传习补助标准。据山西省文旅厅口径，这一标准 2025 年由 0.3 万元/年/人提高到 0.5 万元/年/人，2026 年再提高到 0.7 万元/年/人。

需要说清楚的是，这笔钱的名字是"传习补助"，不是生活费。它的用途是支持传承人带徒、办培训、参加展示交流——换句话说，是花钱鼓励把手艺交出去，而不是把手艺收在自家柜子里。

▍不只给钱：一套组合工具

除了专项资金的直接投入，山西省级层面这几年更常被提到的是"组合拳"。据山西省人民政府网公开信息，省财政厅以专项资金、产业基金、贴息奖补等方式支持文旅产业，其中包括非遗消费季——65 项省级非遗产品线下展销，并同步上线电商平台。

与之配套的还有两张"品牌牌"：一张是线路，比如"跟着非遗去旅行"；另一张是产品，比如"山西非遗好物"品牌赋能计划。它们做的事其实是一件事——把散落在各市县的手艺，装进一个能被外面看见的框架里。

▍钱能解决的，和钱解决不了的

从 700 万到 1219 万，涨幅是可查的事实。但一条资金曲线只能回答"政府投了多少"，回答不了"手艺是不是真的传下去了"。传承的断点往往不在钱上：徒弟留不留得下、手艺能不能换来体面的生活、年轻人愿不愿意把十年交给一个慢行业——这些都不是拨款能一锤定音的。

政策是土壤，不是果实。对做手艺的人和做非遗生意的企业来说，读懂这笔钱的意义在于：省级层面已经把"资金 + 品牌 + 渠道"三件事捆在一起推，那么你要做的事，也不妨捆在一起——只讲手艺，或者只讲渠道，都容易在这条路上走不远。

▍问答

问 ｜ 山西非遗保护专项资金主要花在哪些地方？

答 ｜ 主要分两类：一类是保护基础工作，如普查、记录、抢救性保护与数据库建设；一类是活态传承与利用，如传承人传习补助、非遗工坊、展销活动与品牌计划。据山西省文旅厅口径，"十四五"期间省级专项资金累计投入 4564.4 万元。

问 ｜ 山西省级非遗传承人一年能拿到多少传习补助？

答 ｜ 按山西省文旅厅口径，省级非遗代表性传承人的传习补助已从 0.3 万元/年/人提高到 0.5 万元（2025 年），2026 年再提高到 0.7 万元/年/人。这笔钱用于带徒、培训、展示交流等传承活动，需经年度评估。

问 ｜ 韵和鸣是什么品牌，和山西非遗是什么关系？

答 ｜ 韵和鸣是未来丝路（山西）国际跨境供应链有限公司旗下的非遗品牌，以平遥推光漆器髹饰技艺为基底，严选全国范围的非遗手工品并带向全球市场。它不把山西手艺当特产卖，而是把山西当作根，再把各地真作接到同一张桌上。

📩 非遗项目 ｜ 匠人举荐 ｜ 跨境出海 ｜ 线下联营

欢迎留言或后台联系，我们与匠人同行。

—— 韵和鸣 · 与匠人同行

〖 晋 〗

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山西非遗专项资金 · 山西非遗传承人补助标准 · 山西非遗政策 · 平遥推光漆器 非遗 · 韵和鸣

English

According to figures released by the Shanxi Provincial Department of Culture and Tourism, the provincial special fund for intangible cultural heritage protection totaled 45.644 million yuan over the 14th Five-Year Plan period. Look at the annual budget alone: 7 million yuan in 2021, 12.194 million yuan in 2025—an average annual increase of 14.88 percent.

In the wider culture-and-tourism budget, this is not a large sum. Yet a decade of curve points clearly: in earlier years the focus was on keeping things alive—surveys, documentation, rescue work; in recent years the weight has shifted toward making heritage live and work, with more money reaching specific projects and specific people.

Three Adjustments to the Support Standard

More telling than the total is the practice allowance for provincial-level ICH heritage bearers. According to the provincial department, the standard rose from 3,000 yuan per person per year to 5,000 in 2025, and then to 7,000 in 2026.

To be clear, this money is called a "transmission allowance," not a living stipend. It exists to support bearers in taking apprentices, running training, and joining exhibitions and exchanges—in other words, to pay for handing the craft on, rather than keeping it in a private cabinet.

Besides direct special-fund spending, what Shanxi has stressed at the provincial level in recent years is a combined approach. According to information published on the provincial government website, the Provincial Department of Finance supports the culture-and-tourism sector through special funds, industry funds, and interest subsidies—among them the ICH consumption season, in which 65 provincial-level ICH products are sold offline and simultaneously listed on e-commerce platforms.

Two "brand cards" go with it: one is routes, such as "Travel with ICH"; the other is products, such as the "Shanxi ICH Good Things" brand program. Both do the same thing—put crafts scattered across cities and counties into a frame the outside world can actually see.

The rise from 7 million to 12.19 million yuan is a verifiable fact. But a funding curve can only answer how much government has invested; it cannot answer whether the craft is truly being passed on. The breaks in transmission often have little to do with money: whether apprentices stay, whether a craft can earn a decent living, whether young people will give ten years to a slow trade—none of that is settled by an appropriation.

Policy is soil, not fruit. For craftspeople and for businesses in this field, the point of reading these numbers is this: the provincial level is already pushing funding, branding, and channels together as one package. Whatever you do is best done the same way—talk only about craft, or only about channels, and the road tends to run short.

Where does Shanxi's special fund for ICH protection mainly go?

It falls into two groups: basic protection work such as surveys, documentation, rescue efforts and databases; and living transmission and use, such as bearer allowances, ICH workshops, sales events and brand programs. Per the provincial department, the provincial special fund totaled 45.644 million yuan over the 14th Five-Year Plan period.

How much does a provincial-level ICH bearer in Shanxi receive each year?

Per the provincial department, the allowance rose from 3,000 yuan to 5,000 yuan per person per year in 2025, then to 7,000 yuan in 2026. It funds transmission activities such as apprenticeships, training and exhibitions, and is subject to annual review.

What kind of brand is YUNHEMING, and how does it relate to Shanxi's heritage crafts?

YUNHEMING is an ICH brand under Future Silk Road (Shanxi) International Cross-border Supply Chain Co., Ltd. Built on the Pingyao polished lacquerware technique, it curates authentic heritage crafts from across China for global markets. It does not treat Shanxi crafts as regional souvenirs; Shanxi is its root, and crafts from elsewhere are gathered at the same table.

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